This 30m quote was the money Green was looking to raise through investors and the share issue.. its obivously dependent on the amount people wish to invest etc etc. He never said he was going to spend the money, infact im sure he said in the begining he was looking to make this quick for himself and leave the club in a secure position and with money in the bank. Obviously things change, but the club will cut their cloth accordingly and spend whats needed to achieve the goals, and hopefully run nicely from the merchandising, season ticket sales, etc.