With the signing of the 3 Americans, McKay and us apparently hosting an India-Pakistan friendly, its evidence that the board are trying to branch out Rangers as a major brand. If you jump onto twitter and run a search on the US national team, almost all the posts are about us. Theres lots of American fans saying "I have a new have european team" and "US represents in Glasgow" so hopefully thats signs that its already starting to generate a fan base. You could say the same thing about McKay considering that hes played all of his football in his homeland, that a lot of supporters in Oz will be interested on how he does in Europe and also because he features heavily for the International team. I think im being a bit optimistic though