The running of the club has been awful for years. We royally fucked up by, unnecessarily, squandering huge amounts of money on journeymen in the lower leagues rather than focusing on youth and rebuilding for the future. Unfortunately, this has continued since getting back to the top flight. We've had a scattergun approach to signings rather than following any sort of strategy. This has gifted the scum the opportunity to equal and (most likely) surpass our records in the not too distant future.
I'm hoping that we'll see an improvement in the running of the club but I can't say I have confidence that this will happen.