JMac_88
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Posts posted by JMac_88
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5 minutes ago, tom1780 said:
My youngest today decided he wanted a top but the one he wants is sold out his older brother got one today for his birthday
I did tell him but he never listens
Hopefully Castore do a small re-stock for your youngest, so he can get the top he wants!
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1 minute ago, tom1780 said:
Most stuff on web all sold out 😩
I would like to think Castore are learning from this season for next season. now i understand you don't want to over order on items and then be left with them still in the warehouse by the end of the season for when the new product range comes in.
I would suspect Castore has alot of data generated from our first season under the Castore banner and they will hopefully be able to plan things better for next season based on first season data.
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53 minutes ago, Gmajor1991 said:
Hopefully a big badge with no stars too
I suppose they could get creative finding an alternative spot on the shirt to place them onto, much like the new retro shirt.
We have been placed on the main webpage of the Castore site! featuring a link to the Champions Home Top Page.
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On 07/03/2021 at 15:11, esquire8 said:
Next Season's strip going to have the Castore Logo stitched, do you think this is a small test-run for them!
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On 07/03/2021 at 15:51, Master_Betty said:
Please tell me the team will be wearing this new shirt at their ground.....??
The new shirt is to be worn by the team on their last game for the season.
Also Castore recently put up a Champions Scarf for £15.55 and Champions Mug for £12.55
https://shop.Rangers.co.uk/collections/new-arrivals/products/champions-scarf
https://shop.Rangers.co.uk/collections/new-arrivals/products/champions-mug
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4 minutes ago, The Dude said:
Those are three different posts from the FF thread all cobbled into one.
Never heard of FF, I searched Fan Tokens and came across that article in the results.
Strange that others are like-minded! Boggles your mind, right!
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Good work by Bisgrove and his team to find a company we don't already have a partnership with.
Maybe the SPFL should be talking to Bisgrove to help them find a Sponsor!
Wee Article on Fan Tokens -
https://www.autosport.com/f1/news/154946/why-crypto-fan-tokens-are-coming-to-f1
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19 hours ago, SPWF said:
You should email James Bisgrove this. Pretty sure they won’t have thought of anything to help streamline logistics. Let us know what he says.
Another Castore idea, would be to open pop-up booths within all concourses of Ibrox for Castore with limited items on sale, Before match and after match
, if i had direct access to Bisgrove's email i would ask why have we not linked-up with Costa or Starbucks yet!
In serious though, does anyone know an email contact email to point out some minor issues regarding the club website, not RangersTV related.
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Might be an idea for Castore to link-up with our Logistic Partner Seko on something similar
See Bayern and DHL link-up.
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Response from Castore regarding Printing of Shirts, asked if they had plans to-do online ordering for Printing of Shirts, due to stores are currently closed and they did offer pre-printed ones with the most common players on the tops, back when the home top was initially put on sale. (Personally i feel they could offer Players names and numbers as that would be kinda standard online, but if they wanted something personal then they should go to the store - Especially considering Castore's track record - Less things to go wrong for them.)
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17 minutes ago, LegendofCoop said:
Fuck it, I'm getting the away top. I've gone from being underwhelmed by it when it was fist released, to absolutely loving it!
Just wondering about the fit....are the sizes accurate to normal clothes. I'd normally be a medium.
I always buy a large and bought a large again and fits just fine. Its only the sleeves that feel a little tighter than usual but other than that its a perfect fit.
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I’d be interested too!
If you plan on getting medals commissioned as I would take one too to complete the set! 😀
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Response from Castore regarding missing Sponsors on the Pro version, although i think the person replying got slightly confused a little-bit.
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3 hours ago, McEwan's Lager said:
Assumed this would have come with Seko and Tomket on it.
Maybe the club have a price for including that sponsorship on public sale kits and they only paid for match kits? I don’t know.
I actually reached-out to Castore asking them a very similar question, awaiting a response, although maybe I should of asked the club too! 😉
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14 minutes ago, Brian Fantana said:
£95 is taking the piss, "pro" top or not.
if you want to see people in Rangers tops and in turn advertising the brand by this, then you need to make all of the merchandise affordable to everyone.
The Pricing for the Pro version seems to be in-line with the authentic versions from say Nike for other clubs.
https://www.adidas.co.uk/manchester-united-20-21-home-authentic-jersey/GC7957.html
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12 minutes ago, 5Beckenbauer said:
We’ve been treated like mugs since the day this Castore deal was announced. I’ve been waiting for this pro version for months after delay upon delay and now that it’s here it has no pro sponsors?
i get the differences between the replica and pro, and don’t mind paying the £95 but fully expected it to have the same sponsors the players have on their shirts - like every other club do that offer pro/elite/authentic versions have.
I got the home ‘made in Turkey’ shirt which I held off returning like a mug thinking they surely couldn’t have made the gigantic fuck up that everyone was highlighting compared to the ‘made in China’ versions. So I now have a shiter version of the home shirt which some people received all because we pre-ordered and lined their pockets first opportunity we could.
Genuinely a couple of chancing, out their depth, cowboys who need to pick up the pace ahead of our anniversary season.I do agree that the Pro version should have Seko and Tomket Tires on the tops. Seems strange they do not. (Would be interesting to hear the response as to why)
I hope Castore have learned lessons this season.
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Pro Home and Away Shirts are now available for an eye watering £95.
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1 hour ago, 5Beckenbauer said:
The fact they've now got Newcastle and potentially will have another club by the time next season rolls around - which means they'll be stretched even further - gives me the fear these 'mistakes' will still be here by the time our new kit is released.
Unless they are ramping up the recruitment etc to aid them with these new acquired deals.
The Newcastle deal has not as yet been confirmed by the club or Castore, similar to the supposed Wolves deal too.
They do however have McLaren Automotive, Sydney Roosters ARLteam, Melbourne Storm NRL team and the West Coast Eagles AFL team.
They also have a whole array of ambassadors including Gary Neville.
https://en.wikipedia.org/wiki/Castore_(brand)
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1 hour ago, scottyscott1963 said:
Will trust with all the shit from this seasons MISTAKES,would assume they have got their shit together going forward.
afasik it's a win win for both parties.If they have not learned from the issues this season by the time the next season strips are on sale, then serious questions need to be asked of Castore.
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Rangers FC’s Deal With Castore Could Be A Catalyst For Change
Eagle-eyed observers of Rangers FC’s revival this season will have noticed something different about the team’s shirt.Opposite the Glasgow giant’s crest on the royal blue shirts is a pair of wings, a logo no other soccer club has.
It is the emblem of Castore, a newcomer to the world of soccer kit manufacturing who wants to disrupt the status quo.
Before this season Rangers had worked its way through most of the household jersey brands; from Nike NKE -0.6% and Adidas to Puma and Umbro.
So when a dispute with previous manufacturer Hummel ended its previous deal early, Rangers decided to go with a company outside the mainstream.
It is not just a fresh logo on the shirt, according to Castore’s co-founder Tom Beahon, the deal is totally different from any other the market.“Rangers over the last 15 or 20 years have been with all of the major brands. I can't speak for them, but I suspect that they've received very similar service product offering from those guys.
“The opportunity to try something different, I think, really appealed to them.”
Beahon believes the arrangement between the two parties has the potential to shake up soccer jersey manufacturer deals across the board.
“We developed and delivered [the] product in less than six months,” Beahon tells me.
Compared to the industry norm, this is an abnormally short timeframe to design and deliver a new soccer jersey.
“Starting with the supply chain, the big brands tend to work on 18 months lead times on partnerships of the size and scale of Rangers, because they're huge oil tankers,” he continues.
“We've got a different mindset, we've got a different supply chain, which is European-centric rather than Far East-centric. [So] we could do something in a far more agile and responsive way than the big brands aren’t capable of.”
An example of how inflexible traditional supply chains can be in quickly sourcing even marginally different products was provided by Southampton suppliers Under Armour UAA -1.1% this summer.
The south coast Premier League side had shirt sponsors LD Sports suddenly walk away from their arrangement in August.
Southampton quickly replaced LD Sports with Sportsbet.io, but the change came after Under Armour had delivered its quota of new shirts to the club.
It left the club with thousands of 135th-anniversary shirts with the wrong sponsor on them.
Southampton had to use a third party in order to manufacture replacements because the speed the club wanted the jerseys was just too fast for Under Armour.
It was a decision made jointly with the American brand, who agreed the club could use another supplier to produce kits with the same design, but without its logo.
Issues with sponsors are not unprecedented, but a more common problem for brands is that a team’s performance can fluctuate massively between an order being placed and jerseys being delivered.
Beahon claims Castore’s alternative supply chain enables it to move faster avoid such issues.
“Big brands take huge bets 12 months before the start of the season on how much stock they think they can sell”, adds Beahon.
“If the team underperforms or for that matter overperforms, they don't have the right amount of stock, or have the ability in the supply chain to order smaller quantities of stock.”
“Depending on how the team performed or depending on how a particular product sells over a one-week, two-week [or] three-week period, we can go back and reorder that stock and have it available on our website again, in less than 30 days.”
Big brands work in the way they do because they can reduce costs by mass-producing jerseys and earn higher margins by manufacturing them in cheaper regions.
If the mark-up on a soccer shirt is high the brand can reduce the price to meet demand and still make a decent profit.
But Beahon believes Castore’s “responsive” approach carries less risk.
“We simply don't have to take the same risk that the big guys have and we can be far more responsive. It's fundamentally a different model.”
Breaking the template
Being able to offer Rangers a unique design rather than something ‘off the shelf’ was another sweetener that helped Castore land the contract.It’s a bugbear of many a soccer fan that manufacturers like Nike or Puma have turned out the same template design in different colors for their clubs.
Nike got some significant backlash in 2017 when kits from Chelsea, Tottenham Hotspur and Manchester City launched on the same day with strikingly similar designs.
The brand has since moved from using jersey templates to enabling its designers to blend 65 ‘chassis’ style options, which offer a variety of features like necklines and badge placements. This, theoretically, should result in more individual-looking jerseys.
Beahon thinks part of Castore’s competitive advantage is its ability to offer something vastly different.
“It all goes in it goes into the big sausage machine, that's how the sector has always worked.”
“They're very standardized in how they do things. So unless it's Real Madrid, Barcelona [or] Liverpool, they don't really like having to do individual designs for different clubs.
“We thought there's a real a really interesting opportunity for a challenger brand like Castore to come in and do things differently.”
Whether Castore can maintain a totally bespoke service as it partners with more clubs will be interesting to see.
Ripe for disruption
Soccer has been remarkably resistant to disruption from internet-based technology compared to other sectors.In the last three decades, the increase in prices for soccer TV packages, jerseys and match tickets has continued relentlessly, despite a plethora of free or cheaper illegal online alternatives becoming available to a wider audience.
Similar challenges have transformed sectors from the music industry to the media, forcing them to totally rethink their business models.
Fashion is another industry that is undergoing a major overhaul in the way things are done.
The internet is enabling new agile competitors with lower overheads to overtake traditional rivals because their demand-led products can be delivered faster.
Beahon believes his firm can be at the forefront of similar disruption in soccer.
“The trend that we've all seen occurring in the broader retail market with the traditional brands being disrupted by fast growth digital brands, there is absolutely no reason whatsoever why that wouldn't happen in [soccer].
A barrier to this change, Beahon argues, has been the guaranteed customer base soccer clubs consistently deliver their jersey partners.
Fans won’t suddenly buy a rival’s replica shirt because their own team has low quality or poorly designed jersey, as they might with other products.
“Because of that dynamic, I think maybe some of the brands that have worked in [soccer] have become ever so slightly content and are certainly not as innovative as they could or should have been.”
“We think there's an opportunity to deliver kits more quickly to the fans. Looking ahead to the next five or 10 years, a far greater proportion of fans will be purchasing their kits through digital platforms.”
A different type of deal
Typically, the commercial deal clubs strike with sportswear brands has a guaranteed yearly fee and a standard royalty on the shirts.There can be incentives built into the arrangement, but clubs are understandably keen to de-risk their revenue from jerseys as much as possible.
However, Castore’s agreement with Rangers uses an incentivized growth model that benefits both parties should more shirts be sold.
“In a traditional [soccer] partnership deal there's an upfront fee the brand pays the club. Then the sponsor sells the product and maybe pays a flat royalty on [it].
“Where we[’ve] looked to do things differently is by essentially sharing the benefits of the growth that we both believe is achievable through an ascending royalty rate. So as agreed revenue targets are hit the club receives a higher royalty percentage.”
“That's something that, as far as I'm aware, has never been done previously.”
Beahon says Castore and Rangers believe this growth can be delivered by reaching the club’s global fanbase.
This market, he argues, has been hampered by the traditional distribution models.
“Rangers has had a global fan base historically. [But] they haven't been able to sell to those fans in Australia or Canada or South America because simply they couldn't connect with them.
“The fans would have to buy it online, but there would normally be huge delivery costs and it would take three weeks to get there.
“Castore has changed all of that and we’ve sold to Rangers fans in all four corners of the world seamlessly.”
Currently, the growth prospects look good, Rangers is top of the Scottish Premier League and progressing in the Europa League.
Castore is also looking to expand and wants to add five teams from across England, France, Italy and Spain in the “next 18 months.”
Two partnerships with Premier League teams are already planned for next season Beahon tells me.
Time will tell if these deals cause the disruption to the market Castore is convinced they can.
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1 minute ago, FlippinEck said:
I might fire through tomorrow or Sunday. Can't see anything about opening hours anywhere!
Opening hours for the store at IBROX is here https://shop.Rangers.co.uk/pages/the-Rangers-store
Unfortunately they have not put the new store opening times at Buchanan Galleries online yet.
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53 minutes ago, Pure_Quality said:
No Sevco duck yet, but the shite tat is now online. Yay!
https://shop.Rangers.co.uk/collections/gifts-souvenirs
Slowly they seem to be getting some good stuff on the site and in the shop.
They also put a Retro Anthem Jacket on the site - although it is in Junior Sizes = I hope an adult version shows up soon.
https://shop.Rangers.co.uk/collections/new-arrivals/products/junior-retro-anthem-jacket
They also put the Women's version of the Away top online too.
https://shop.Rangers.co.uk/collections/away-kit/products/Rangers-away-shirt-womens-playing-kit
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4 hours ago, Ayrshire Bluenose said:
Anyone been in the shop recently, av just been handed the xmas list from the kids and theres a load of the new gear on it, just checking before a make the journey up to ibrox???
Rangers and Castore have a few days ago opened a new shop at Buchanan Galleries too...
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34 minutes ago, MorelosRangers said:
The latest response after I stated the neckline material was pretty much made of paper....
Dear MorelosRangers
Many thanks for your email.
We are very sorry that you are unhappy with the shirt received, As mentioned we are more than happy to refund you for this shirt if it is still in the original condition with tags.
In regards to the replica home shirt, all tops are signed off by Rangers prior to launching. The Pro shirt will be available to purchase shortly, you will see this top is significantly different performance fabric to the away & third shirts.
Please see the attached statement which states the kits are replica kits.
We do understand that there has been confusion between the Pro and Replica kits and we sincerely apologise to supporters that this was not made clearer at the pre-launch. Providing a Pro kit for Rangers has always been one of the goals for Castore and we sincerely apologise for the confusion regarding this.
Kind Regards,
The Customer Service Team
For exclusive content, product drops and restocks please visit @TheRangersStore on Instagram
They seem to be totally side stepping the fact that the China tops are made to a higher standard compared to the Turkey tops, seems strange i understand items will be made in different production countries, But to have such a major difference between both versions seems odd to me, for a company that is meant to pride itself on the quality of materials used within it's garments and for a company who is wanting to be a challenger brand to Nike or Adidas, you would not see them allowing something like that happening. Maybe they need to have more checks on the production side. - Was the Pro Home Top not meant to launch in-store on the 24th August exclusively for right now?
Castore Kit Thread
in Jimmy Bell's Kitroom
Posted
Castore reveal huge spike in Rangers kit sales after club sealed Premiership title.
Castore have boasted a huge spike in sales following Rangers' Premiership title victory.
The Ibrox outfit sealed their first title in 10 years after beating St Mirren 3-0 at the weekend and watching rivals celtic drop more points away to Dundee Utd.
Parties were wild between players, coaching staff as well as supporters, but kit manufacturers Castore also celebrated big sales of their merchandise after the victory was confirmed. Thousands of jerseys were sold in the 24 hours after the victory was mathematically secured and Castore co-founder Tom Beahon was delighted at the stock uptake.
He also heaped praise on Steven Gerrard and the Gers players for their accomplishments and urged them to defend their title next season. He said: "It’s been unbelievable, a huge hit with fans. Rangers’ supporters are some of the most passionate in the world and they’ve been waiting a long time for this and are clearly over the moon.
"As soon the title was in the bag, we saw a big jump in sales to fans wanting to mark the occasion.
"We really couldn’t have hoped for a better start to our partnership. What manager Steve Gerrard and his team have achieved is remarkable and we’re proud to have been a part of them making history. We are already looking forward to the rest of this campaign and the club’s title defence next season."
We told how Castore penned a £25million deal with Rangers last season over five years and created a commemorative special edition 2020/2021 Champions Collection featuring a gold embroidered club crest and the landmark ‘55’ infused into the fabric.
Source - Glasgow Times